Rosenblatt, Daniel H., Summerell, Patrick, Ng, Alyssa, Dixon, Helen, Murawski, Carsten ORCID: 0000-0002-1237-9535, Wakefield, Melanie and Bode, Stefan ORCID: 0000-0002-0258-7795 (2018). Food product health warnings promote dietary self-control through reductions in neural signals indexing food cue reactivity. NeuroImage-Clin., 18. S. 702 - 713. OXFORD: ELSEVIER SCI LTD. ISSN 2213-1582

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Abstract

Modern societies are replete with palatable food cues. A growing body of evidence suggests that food cue exposure activates conditioned appetitive physiological and psychological responses that may override current metabolic needs and existing eating goals, such as the desire to maintain a healthy diet. This conditioned response results in unhealthy dietary choices and is a contributing factor in the current obesity epidemic. Prime based obesity prevention measures such as health warnings at point-of-sale or on product packaging may have the potential to counteract the influence of the obesogenic environment at the crucial moment when people make food purchasing or consumption decisions. Existing research into the efficacy of these intervention strategies has predominantly employed self-report and population level measures, and little evidence exists to support the contention that these measures counteract food cue reactivity at the time of decision making. Using a dietary self-control priming paradigm, we demonstrated that brief exposure to food product health warnings enhanced dietary self-control. Further, we analysed electroencephalographic correlates of selective attention and food cue evoked craving (N1, P3, LPP) to show that health warning exposure reduced the automatic appetitive response towards palatable food cues. These findings contribute to existing evidence that exogenous information can successfully prime latent goals, and substantiate the notion that food product health warnings may provide a new avenue through which to curb excessive energy intake and reduce rising obesity rates.

Item Type: Journal Article
Creators:
CreatorsEmailORCIDORCID Put Code
Rosenblatt, Daniel H.UNSPECIFIEDUNSPECIFIEDUNSPECIFIED
Summerell, PatrickUNSPECIFIEDUNSPECIFIEDUNSPECIFIED
Ng, AlyssaUNSPECIFIEDUNSPECIFIEDUNSPECIFIED
Dixon, HelenUNSPECIFIEDUNSPECIFIEDUNSPECIFIED
Murawski, CarstenUNSPECIFIEDorcid.org/0000-0002-1237-9535UNSPECIFIED
Wakefield, MelanieUNSPECIFIEDUNSPECIFIEDUNSPECIFIED
Bode, StefanUNSPECIFIEDorcid.org/0000-0002-0258-7795UNSPECIFIED
URN: urn:nbn:de:hbz:38-202727
DOI: 10.1016/j.nicl.2018.03.004
Journal or Publication Title: NeuroImage-Clin.
Volume: 18
Page Range: S. 702 - 713
Date: 2018
Publisher: ELSEVIER SCI LTD
Place of Publication: OXFORD
ISSN: 2213-1582
Language: English
Faculty: Unspecified
Divisions: Unspecified
Subjects: no entry
Uncontrolled Keywords:
KeywordsLanguage
EVENT-RELATED POTENTIALS; ELECTROPHYSIOLOGICAL INDEXES; ALCOHOL SENSITIVITY; STIMULI; BEHAVIOR; ATTENTION; EXPOSURE; PICTURES; HUNGER; IMPACTMultiple languages
NeuroimagingMultiple languages
Refereed: Yes
URI: http://kups.ub.uni-koeln.de/id/eprint/20272

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