Facets of website content
Content is of primary importance in the World Wide Web. In particular, subjective perceptions of content are known to influence a variety of user evaluations, thereby altering attitudes and behavioral outcomes. Thus, it is essential that individually experienced facets of content can be adequately a...
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FB/Einrichtung: | FB 07: Psychologie und Sportwissenschaft |
Dokumenttypen: | Artikel |
Medientypen: | Text |
Erscheinungsdatum: | 2018 |
Publikation in MIAMI: | 23.05.2019 |
Datum der letzten Änderung: | 23.05.2019 |
Angaben zur Ausgabe: | [Electronic ed.] |
Quelle: | Human-Computer Interaction 34 (2018) 4, 279-327 |
Schlagwörter: | Web-CLIC; Website-Inhalt; Website-Evaluation; User Experience; Webinhalt; Informationsqualität Web-CLIC; website evaluation; user experience; information quality; web content |
Fachgebiet (DDC): | 150: Psychologie |
Rechtlicher Vermerk: | This is an Accepted Manuscript of an article published by Taylor & Francis in Human-Computer Interaction on 15/03/2018, available online: http://www.tandfonline.com/10.1080/07370024.2017.1421954. |
Lizenz: | CC BY-NC-ND 4.0 |
Sprache: | English |
Format: | PDF-Dokument |
URN: | urn:nbn:de:hbz:6-14199751713 |
Weitere Identifikatoren: | DOI: 10.1080/07370024.2017.1421954 |
Permalink: | https://nbn-resolving.de/urn:nbn:de:hbz:6-14199751713 |
Onlinezugriff: | artikel_thielsch_2018.pdf |
Content is of primary importance in the World Wide Web. In particular, subjective perceptions of content are known to influence a variety of user evaluations, thereby altering attitudes and behavioral outcomes. Thus, it is essential that individually experienced facets of content can be adequately assessed. In a series of seven studies, we create, validate, and benchmark a measure for users’ subjective view on web content. In the first six studies, a total of 3106 participants evaluated a sum of 60 websites. The resulting Web-CLIC questionnaire is a 12-item measure based on prior research on web content. It encloses four main facets of users’ content experience: clarity, likeability, informativeness, and credibility – jointly representing a general factor subjective content perception. Very high internal consistencies and high short- to medium-term retest reliabilities are demonstrated. Strong evidence for construct validity in terms of factorial, convergent, divergent, discriminative, concurrent, experimental, and predictive validity is found. In a seventh study, encompassing 7379 ratings on 120 websites, benchmarks for 10 different content domains and optimal cut points are provided. Overall, the present research suggests that the Web-CLIC is a sound measure of subjective content perception of both practical and theoretical benefit.